Test, target, and optimize the entire customer experience

Monetate Test & Segment™ is the best-in-class targeting and ab testing platform designed and built for marketers. The solution combines an easy-to-use interface with a powerful backend testing and segmentation engine, giving you the power to create engaging and immersive customer experiences that increase conversions and revenue.

It is far quicker to conceive, prepare, and deploy a marketing campaign using Monetate. By continually testing and tweaking campaigns and increasing our knowledge of the customer, we’re able to be more efficient with our resources and efforts to drive more sales.

Ragnhild Geissert
Helly Hansen

The Monetate platform is scalable enough to handle our volume, yet flexible enough to allow us to test virtually any idea.

Alex Miller
VP of Ecommerce, QVC

Monetate has enabled us to keep our optimization strategy moving forward. It’s helped ensure we never slow down when it comes to delivering the experience that keeps our customers coming back.

Jay Nigrelli
Destination XL Group, Inc.

As a digital company it’s essential we have the right tools and partners to convey relevant messaging across all customer touchpoints.

Bryon Colby
Cornerstone Brands

Fortunately with Dynamic Testing, we can build and establish tests along the way, and automatically make constant incremental adjustments based on how each test is running. This has been critical to the evolution of our testing program and we've seen extensive benefits as a result.

Adam Godfrey

The fastest way to optimize digital experiences

The world of ecommerce moves fast. Move at the speed of your customers with an easy-to-use optimization platform that puts the marketer in control.

Put your best ideas to the test

Test and target the entire shopping experience to gain a better understanding of your users. Use our tool to learn more about your customers and what really drives conversions.

Product highlights:

  • Advanced A/B/n testing & multivariate testing
  • Test multiple incremental changes at once with MVT
  • Full-factorial ANOVA approach to help reduce variance, limit false positives, and measure interaction between variables.
  • Built-in measures of statistical significance
  • Dynamic Testing that automatically adjusts traffic allocation to ensure you’re driving the maximum ROI all the time.
Reach high-value segments in real-time

Using contextual data for decisioning and recommendations is the core of Monetate's ab testing platform. Bring together first-party data from sources like your CRM and POS and combine them with real-time behavioral and contextual observations to create powerful customer segments.

Our segmentation and ab testing platform offers nearly 200 different pieces of visitor data points out-of-the-box, including:

  • Browsing/Searching behavior: Ad Words Seen, Search terms, Referring Site, etc.
  • Geography: Media Market, Distance to Location/Store, Language, State, Timezone, etc.
  • Behavioral: Purchase Frequency, Abandoned Cart, Categories Viewed, etc.
  • Technographics: Device Type, Screen Resolution, etc.
  • Weather: Current weather, Forecasted Weather, etc.
  • US Demographics: Population Density, Median Household income, Language Prevalence, etc.

In addition we can automatically collect data and use that as context. Clients often use this capability to access CRM, social, and other third-party data sources.

Deliver the best experience on every device

Create tailored customer experiences across web, email, and mobile apps in a single easy-to-use solution. Customize any part of the shopping experience—including navigation assets, banners, badges, and heroes—and deliver them across touchpoints.

Use the team and technology you have now

Get up and running in days, not months. With Monetate Test & Segment, you can work with the team you have now, utilize current creative assets, and leverage your existing technologies—all without ongoing involvement from outside consultants or the IT department.

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We work with the world's best brands

Monetate is the partner of choice for more brands in the IR500 than any other personalization solution.
Here's a partial list of our clients.

  • Office Depot
  • J. Crew
  • Patagonia
  • Pandora
  • The North Face
  • Sur la Table
  • Sainsbury's Supermarkets
  • Helly Hansen
  • Medifast
  • Waitrose
  • Brooks Brothers
  • Newegg
  • Snapfish
  • Hey Kangaroo
  • Hot Topic
  • JD Sports
  • Dover
  • Tailsco