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The largest spenders on Black Friday were actually Canadians, at an average order value of $157.56, followed by shoppers in the U.S. ($142.86) and the U.K. ($136.65), according to data from Monetate. According to Adobe, overall...Read More
Mobile wasn’t the only star this weekend as desktop sales also increased, according to personalization platform Monetate. Consumers’ comfort shopping on bigger screens led them to spend more on desktop, averaging $173.92 per order on Thanksgiving...Read More
Monetate is out with its latest quarterly e-commerce benchmarks report [download page] for Q2 2017, and this edition highlights the behaviors of shoppers who make repeat purchases at e-commerce sites. Here are a few interesting takeaways...Read More
Paul Knutton is a senior digital consultant at Monetate, the personalisation and optimisation platform.Read More
Monetate, a solution-provider for personalization announced fresh enhancements to its Action Builder. These new features will allow marketers to deliver better personalized customer experiences without involving IT resources. The new enhancements that include various elements like...Read More
Personalize your messaging. Being as specific as possible in your messaging is important: As reported by Monetate, 79 percent of companies surveyed that had beaten their goals for annual revenue had personalization strategies. From retail giants...Read More