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June 17, 2015  |  Media Coverage

Logo Biz Report

Study: Product recommendations not converting

Product recommendations continue to carry weight with shoppers, but not necessarily enough weight to make them buy. That is a key takeaway from new Monetate data which shows that while product recommendations continue to drive shoppers...

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June 16, 2015  |  Media Coverage

Chain Store Age Logo

Study: Product recommendations combat dropping conversions, cart adds

Except for a momentary spike during the 2014 holiday season, conversion and add-to-cart rates have been dropping steadily year-over-year. However, according to the global Ecommerce Quarterly report from Monetate, personalized, relevant product recommendations help brands avoid...

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June 5, 2015  |  Media Coverage

Luxury Daily

Retailers tread fine line with data collection: report

More than 50 percent of consumers believe that three out of four targeted sales are irrelevant, and therefore a nuisance, according to a report by Boxever. Consumers are vexed in their relationship with data, wanting the...

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