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Shoppers looking online for Black Friday deals from Macy's were probably confused when the retailer's mobile site flashed a message that said: "Temporarily unavailable due to some routine site maintenance." On the busiest shopping day of...
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A late-day surge brought retailers’ online sales for the day to $3.34 billion, says Adobe, which had predicted a $3.05 billion e-retail day. Mobile sales blew past $1 billion for the first time in a single...
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Smartphones and tablets together accounted for 52% of e-commerce website visits globally in Q3, topping desktops (48%) for the first time. That’s according to the newest Monetate Ecommerce Quarterly Report [download page], which notes that as...
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I enter a store pretty much the same way I enter my kitchen. I know why I’m there, I tend to follow the same path to the refrigerator every time and if I don’t see what...
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Office Depot subsidiary Viking reduced its customers’ time on site while doubling click-through rates and driving conversion beyond 50 percent. At first glance, Jonathan Newman’s title — international CIO and VP of ecommerce and marketing operations...
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Monetate, a personalization software company, held its 2016 Summit in Philadelphia on May 24 and 25. The focus of the conference was “The Art and Science of Experience” and it brought together marketing, e-commerce, data and...
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The more things change, the more they stay the same. This is certainly the case with the digital marketing trends of 2016. Today, digital marketing is about a deeper understanding of the customer, the Internet of...
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Retailers spend billions acquiring new customers, but repeat customers are even more vital to the bottom line. Experts explain how to transform shoppers into fiercely loyal brand advocates.
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Marketers have long debated whether to spend resources retaining existing customers or chasing after new ones. In the e-Commerce space at least, data reveals the value of preserving existing customer relationships.
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When it comes to generating e-commerce revenue, retailers should focus heavily on customer retention. According the fourth quarter 2015 E-commerce Quarterly report from online marketing technology provider Monetate, despite making up less than half of all...
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Christa Conte @ Hotwire Global
christa.conte@hotwireglobal.com
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Lila Tesfaye @ Hotwire Global
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