Monetate Press Center

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February 20, 2017  |  Media Coverage

Loyalty360 Hi Res

Personalization becomes an imperative for brand loyalty

Personalization is becoming a consumer expectation and a brand imperative to engender customer loyalty. Monetate’s 2017 Personalization Development Study benchmarks the state of personalization by analyzing the real-world practices of more than 130 senior marketers.

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February 15, 2017  |  Media Coverage

Media Post

The Email Edge: A Touch of Personalization

Pundits would have you believe that personalization works for everyone, but many companies are stymied by it. Some would rather not try it than risk doing it badly. Still, it’s worth the time when they get...

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November 28, 2016  |  Media Coverage

Website Magazine

Mobile AOV on the Rise for Web Retailers

Data released by personalization solution Monetate shows a 5.5 percent increase in total average order values (AOVs) on Thanksgiving and Black Friday compared to 2015, with mobile seeing the most substantial increase in activity - an...

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November 28, 2016  |  Media Coverage

Bloomberg Gadfly

Retailers Need More Screen Time

Shoppers looking online for Black Friday deals from Macy's were probably confused when the retailer's mobile site flashed a message that said: "Temporarily unavailable due to some routine site maintenance." On the busiest shopping day of...

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November 26, 2016  |  Media Coverage

Internet Retailer

Black Friday web sales soar by 21.6%

A late-day surge brought retailers’ online sales for the day to $3.34 billion, says Adobe, which had predicted a $3.05 billion e-retail day. Mobile sales blew past $1 billion for the first time in a single...

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October 20, 2016  |  Media Coverage

Innovative Retail Tech

Personalization Drives Clicks, Conversion At Office Depot

Office Depot subsidiary Viking reduced its customers’ time on site while doubling click-through rates and driving conversion beyond 50 percent. At first glance, Jonathan Newman’s title — international CIO and VP of ecommerce and marketing operations...

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