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June 5, 2015  |  Media Coverage

Luxury Daily

Retailers tread fine line with data collection: report

More than 50 percent of consumers believe that three out of four targeted sales are irrelevant, and therefore a nuisance, according to a report by Boxever. Consumers are vexed in their relationship with data, wanting the...

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June 3, 2015  |  Media Coverage

1To1 Media

Johnston & Murphy Tailors its Shopping Experience

Johnston & Murphy, a high-end footwear and apparel retailer that was founded in 1850, prides itself on its long history of helping shoppers stay sharply dressed. However, today’s consumers expect a lot more than tailored suits...

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June 1, 2015  |  Media Coverage

Destination Crm

Monetate Introduces Three-Part Predictive Decisioning Platform

Marketing personalization provider Monetate has launched Prediction Decisioning, a platform designed to help marketers deliver personalized campaigns that leverages a combination of machine learning sophistication and the “human element of marketing,” according to David Brussin, chief...

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May 26, 2015  |  Media Coverage

Total Retail

3 Personalization Lessons From Lilly Pulitzer

Over the last few years, traditional resort wear line Lilly Pulitzer has evolved into a full-fledged lifestyle brand, complete with an almost “cult like” following. Hot off a very successful collaboration with Target, Michelle Kelly, president...

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