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As competition across the e-commerce landscape continues to heat up, retailers must quickly adapt to the fluid nature of customer expectations. Research from Monetate revealed that more than 83 percent of customers expect brands to deliver...Read More
Intel, Google, Adobe-all of these tech giants have listed artificial intelligence, known as AI, as one their newest ventures - and for good reason. Here, Lucinda Duncalfe, chief executive officer of Monetate, expounds on shifts in...Read More
The Monetate Intelligent Personalization Engine is a new platform with an open architecture that takes in customer data regardless of where it resides, then uses artificial intelligence (AI) to make decisions in real time to serve...Read More
Machine learning and AI are popping up everywhere in marketing right now. If there’s a high-waste, menial task to be done — or just something you can’t do more than a few times before it becomes...Read More
The discipline of design has a long history. While aesthetic trends have evolved over the centuries, the underlying principle that we were designing “an experience” remained constant. Whether it was print advertising or tradeshow signage, design...Read More
Data based on more than 1.9 billion shopping sessions collected by Monetate, clearly shows 'traditional' (desktop) web users still have conversion rates more than triple that of those browsing on Smartphones. It is interesting though that...Read More
The news seems very clear this week. Marketers across EMEA, Asia and North and South America are getting into personalisation, according to Monetate figures quoted by eMarketer.Read More