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Marketers can more easily deliver personalized experiences with expanded offerings
NEW YORK--(BUSINESS WIRE) - Monetate, the worldwide leader in personalization, today announced enhancements to its Action Builder, which enables marketers to easily deliver more personalized customer experiences without the involvement of IT resources.
With the enhanced Action Builder capabilities, Monetate further sets its clients up for success by providing them with an expanded toolset that helps drive immediate business value. This release delivers more than double the number of templated actions. Expanded categories include inserting new content, editing existing content, lightboxes and countdown timers to help marketers improve their customers’ experiences with their brand.
"We are constantly listening to our customers’ feedback to improve our offerings," said Maribeth Ross, senior vice president of marketing at Monetate. "By more than doubling the number of actions available to our customers, we can make them more agile and efficient, power their business success, and ultimately increase conversions and revenue."
"The expansion of Monetate's Action Builder capabilities is a total game changer," said Van Schlichting, optimization and SEO lead at Corra. "Since the start of our partnership with Monetate, we've recognized that they really build to customer feedback – which is apparent with these updates intended to give the customer more flexibility and agility."
To learn more about Monetate's products and services, including the Action Builder enhancements, visit https://www.monetate.com/.
Monetate, the global leader in personalization software for consumer-facing brands, enables marketers to create experiences with improved relevance for every customer, increasing their engagement and boosting business outcomes. Powered by artificial intelligence, the Monetate Intelligent Personalization Engine makes it easy to test and optimize, segment and target, recommend products, and even create true 1-to-1 omnichannel experiences. The company was recognized as an industry leader by two leading analyst firms in June 2018 and August 2018. Founded in 2008, with offices in the U.S. and Europe, Monetate is used by leading brands around the world and influences billions of dollars in revenue every year for QVC, Newegg, Timberland, Carnival, The North Face, and hundreds of other market leaders. Learn more at www.monetate.com.