Monetate Blog

The latest news, strategies, and tactics from the world of ecommerce.

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How to Automate Your A/B Testing

In the world of personalization and ecommerce optimization, A/B testing does not get a lot of attention these days. It is, however, still one of the most popular and widely adopted optimization practices used by digital marketers--and...

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Key Holiday Benchmarks to Track this Season

The days are getting shorter and the Halloween decorations are out. You know what that means. Pumpkin flavored everything and your massive holiday season to-do list just became more urgent. The NRF 2017 Holiday Playbook reports that more...

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12 Frequently Asked Questions About Ecommerce Personalization

Recently, Monetate, Forrester, and Retail TouchPoints partnered on the webinar entitled, “The Personalization 2.0 Imperative.” For 60 minutes, Brendan Witcher of Forrester and Jonathan Duch, Director of Product Marketing at Monetate demonstrated how the best brands are delivering...

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Upcoming Webinar: The Personalization 2.0 Imperative

If you’re like most ecommerce professionals, you may be aware of personalization as a buzzword but are unsure of what it could mean for your business. While it may seem like a daunting undertaking, the time to learn...

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Why I Nominated Monetate for a Timmy Award

About a month ago, I received a solicitation to submit Monetate for a Timmy Award.  Having never heard of it before, I had to do a quick bit of research. I learned The Timmys, presented by Tech in...

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