Monetate Blog

The latest news, strategies, and tactics from the world of ecommerce.

4 ways to optimize for lifetime customer value

When most people think of conversion optimization, they usually think about turning visitors from searchers to purchasers. There’s a good reason for that - that aspect of conversion is both important and well-covered. However, there’s so much more...

Gift Card
Making Your List? Check Your Gift Card Strategy Twice.

With Black Friday and Cyber Week behind us and Christmas only a week away, many retailers are focused on driving key promotions before shipping deadlines expire. The United States Post Office will be delivering packages seven days a...

What is Meilishuo? An Introduction to the Chinese Pinterest

Go down the list of social networks driving traffic to your ecommerce business and, after counting off Facebook, Pinterest, Reddit and Twitter, you’ll quickly find yourself at… Meilishuo? Essentially a Chinese version of Pinterest that’s more focused on...

Gearing Up for Mobile Payments: What You Need to Know

When Apple Pay hit the streets on more than 10 million iPhones last month, it signaled that the tipping point for mobile payments is finally on the horizon — Google had planted the seed with Google Wallet two...

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