Monetate Blog

The latest news, strategies, and tactics from the world of ecommerce.

Customer Journey
Three Ideas to Kickstart Your Omnichannel Marketing

For shoppers, there are more ways to research, discover, and engage with a brand than ever before. Indeed, the experience has become a multichannel, multi-device, process that spans time and space. From the living room to the...

Are Your Graphics Getting In the Way of Your Users?

The thing with websites is that you can’t just focus on how beautiful you can make them.Visuals—whether in the form of an image, a color block, or a video—affect the user experience. That means you need to carefully...

Back To School Kid
Acing Your Back-to-School Strategy

Pop quiz: What’s the second most lucrative e-commerce shopping season? If you guessed “back to school,” congratulations; you’re at the head of the class. If you’re wondering how you just got your kids into summer camp and are...

Getting Visual: The Email Marketer's New Challenge

The email subject line is dying.Go ahead: Clench your fist, curse, tell me I’m wrong. There are, after all, 35 million search results for “subject line best practices” and another 28 million for “subject line strategy.” You can...

Serve it in 60: Optimizing Your Navigation Bar

Imagine you run a large brick and mortar store. You have a wide array of products and a ton of foot traffic, but there’s a problem: People can’t figure out how to navigate your store. They wander around...

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