The latest news, strategies, and tactics from the world of ecommerce.
Our engineers have setup a fun April Fools' experience on the Monetate homepage today. Just click the buttons above the top nav to turn our site into an interactive playground. You can create magnetic "fridge" poetry, turn the...
Matty Wishnow, founder & CEO of Clearhead (a Monetate Certified Partner), recently posted a though-provoking piece on their company blog about website testing and optimization. It’s their take on a point and a question we bring up a...
Raise your hand if you’ve ever been guilty of this thought:Those holiday numbers are interesting, but what am I actually going to do with the data?By the time we’ve dug through holiday results and Q4 numbers on the...
Unless you’ve been living under a rock without access to the part of the internet that talks about SaaS news, you know that Maxymiser was recently acquired by Oracle. If you’re a (former) Maxymiser customer, we think there...
Check out our latest infographic: The Business Case for Personalization.
What if you could deliver a unique, customized experience tailored to each individual customer? It’s called 1-to-1 marketing, and recent technological innovations are enabling marketers to get a lot closer to this goal. One of the ways companies...
For one minute, let's not worry about ALL your customers. Let's just worry about the best one. So, who’s your best customer? If you know your #1 customer, you've already taken your first step on the road to...
Read the latest edition of Monetate's Ecommerce Quarterly report to find out how leading retailers used personalization to improve key metrics.From the press release:Monetate, the leading provider of multichannel personalization to the world's best brands, announced today the release...
We all grew up with stories about the boogie-ma, or the monster in the closet that resulted in sleepless nights and a bedtime position smack dab between our parents, but it’s a new kind of monster keeping marketers...
Why won’t customers behave? You spent months and months on that website redesign. It’s true to your brand identity; your products look terrific on it, and any customer can easily navigate your entire catalog. But they’re not buying...
