Monetate Blog

The latest news, strategies, and tactics from the world of ecommerce.

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Report: Product recommendations best practices

We’ve all been there. Irrelevant product recommendations—stuff like recommendations for a scarf when you’re browsing swimsuits. “They must know I’m getting ready to head to the beach… can’t we do better than this? It’s 2015!” you say to...

This Week Today: The 5 best links of the week

Welcome to This Week Today, a new blog series published by the Monetate content team. Yes, we stole the name from John Oliver. No, we're not sorry.Join us each Friday for a wrap up of the week's top ecommerce news...

How to target promotions for back-to-school shoppers

It's mid-July, which means three things: It's hot. All the big summer movies have already been released. The back-to-school shopping season is quickly approaching its crescendo.Back-to-school spending is projected to increase to 4.6% year-over-year. And as many as 29%...

This Week Today: HBO, QVC, IRCE & more

Welcome to This Week Today, a new blog series published by the Monetate content team. Yes, we stole the name from John Oliver. No, we're not sorry.Join us each Friday for a wrap up of the week's top ecommerce news...

3 ominous ecommerce stats from Q1 2015.

At 35.25%, average bounce rate was nearly 6 percentage points higher at the end of Q1 2015 than it was at the end of Q1 2014. At $122.65, average order value was down 2.5% year-over-year. At 2.32%, conversion rates are...

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The problem: Bounce rates are on the rise. The solution:

Remember that time (last Thursday) we said, “Spot the interesting trend there? AOV dipped slightly across mobile devices [in Q1], but actually inched up a tad for shoppers using desktop PCs”? We have another interesting trend for you...

The problem: AOV in Q1 2015 was less than Q1 2014. The solution:

Here's the first-quarter Average Order Value (AOV) across the major ecommerce players in 2015 and 2014.Spot the interesting trend there? AOV dipped slightly across mobile devices, but actually inched up a tad for shoppers using desktop PCs.This may not be indicative...

How touch screen jeans could change customer experience design forever.

This is the first part in our series, Innovators in Customer Experience. In each installment, we'll showcase a different retailer who demonstrates a singular focus on improving the digital customer experience through breakthrough ideas, empathy, and technology.The first brand in...

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