Mobile Optimization

Move Faster on Tablet... Even Faster!

While I’m still hearing a lot about mobile commerce, or m-commerce, more and more people are asking me about tablet commerce, or t-commerce, strategies—and now I know why.When I arrived at Monetate earlier this year, one of the...

Smartphone Vs Tablet
Smartphones vs. Tablets: Forrester Reveals the Differences

Access Monetate ecommerce report to better understand the difference between smartphones and tablets experience. Most companies are already taking note of the explosion of smartphone and tablet traffic to their websites. But smartphones aren’t tablets and vice versa...

Asking the Right Questions About Mobile

By now, marketers should have stopped asking whether mobile “will” have an impact on their business. The answer is obvious: Mobile IS a big deal. And if you want to move forward with mobile, you should stop obsessing...

Live From #AgilitySummit: Forrester’s Ron Rogowski

When Ron Rogowski, Vice President, Principal Analyst at Forrester Research, took the stage today at Agility Summit 2013, his message was simple:“We’ve entered an age where the customer is so empowered, where they have so much knowledge before...

Move from Website-Centric to Customer-Centric Now

I’ve been thinking a lot about the tale of the five blind men traveling in the jungles of India. It’s a story many of you have probably heard before: The five blind men come upon an elephant. One...

Integrated Customer Experience Q&A: ElisaDBI Shares U.K. Analytics

We caught up with Michael Potts, founder and managing director of U.K.-based ElisaDBI, an award-winning consultancy providing web analytics and conversion optimisation solutions and Monetate partner, to get the U.K. perspective on the multi-screen customer experience and the...

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