If you run a testing program, it may be hard to collapse everything you know into a simple reply. But your leadership team will value your ability to do so.
Industry: Financial Services
There are a ton of techniques out there that will help you bring some life back to your email campaigns. Here are 10 that are easy to use.
When you look at your customers at a more granular level, you can learn a lot more about whether something you try is actually working.
One of the big motivations for conducting a website testing program is to figure out whether what you’re doing is having an impact on your business.
It’s a good business exercise to review what you’re currently tracking, versus what you would want to track if given the opportunity.
An omnichannel marketing platform can help save digital marketers time by having all of their personalization tools and marketing channel data in one place.
Marketers and retailers must create context-specific and relevant online experiences for users on many channels to address the needs of this new shopping environment