One of the big motivations for conducting a website testing program is to figure out whether what you’re doing is having an impact on your business.
Topic: Website Testing
Marketers and retailers must create context-specific and relevant online experiences for users on many channels to address the needs of this new shopping environment
Use this quick targeting tip to win over those back-to-school customers who browse online but find it easier to buy for their kids in-store.
The next step in a testing program is delivering experiences that differentiate between knowing what works best, and knowing who it works best for.