Topic: About Monetate

social media today

Using Social to Improve User Experience on Your Website

Social Media Today | June 9, 2014 | ‘User Experience’ in the broadest terms deals with the quality of every ‘moment of truth’ that a user experiences with your brand. This includes their experiences while using your website, while browsing through the shelves in your physical stores, while getting a problem fixed through your customer care representatives or even while consuming the various forms of marketing communications that you put out there, such as television commercials, radio ads or billboards. Read more… 


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The Multi-Device UX Design Solution: Why Tablet Is “Just Right”

ClickZ | June 3, 2014 | Tablets, which continue to eat up market share, are not just “middle of the road” options when it comes to design. They offer a “medium-sized” view that might be “just right” for all your digital touch points. Read more… 


VentureBeat Featured

Data-driven digital marketing triples conversion rates

VentureBeat | June 3, 2014 | Top online marketers achieve more than three times the conversion rates of the bottom third, according to a new digital marketing optimization study from Adobe. Why? They invest in a culture of data, testing, optimization, and analytics. Read more… 


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Monetate Grows European Revenue More Than 300% in Q1 2014

June 3, 2014 | Monetate, the leading provider of testing and targeting, email optimisation and personalisation solutions, announced it has increased revenue in Europe more than 300 percent in Q1 2014. Among the European brands contributing to Monetate’s dramatic growth are retailers Fitflop,Country Attire, Dreams and Boden, as well as British publishing company IPC Media.


VentureBeat Featured

How to optimize your Pinterest presence for real returns

VentureBeat | May 26, 2014 | Today, many consumers are detailing their entire lives online, sharing life updates, personal photographs, and more; and the question has become less about whether or not you’re active on social media and more about which networks you’re interacting with regularly. Pinterest’s alternative social networking approach, based on visual discovery, gives businesses a unique opportunity to showcase their brands in a way that’s easy and fun to consume. Read more… 


Business 2 Community

How to Create Customer Feedback Loops at Scale

Business 2 Community | May 17, 2014 | According to a study by Bain & Company, 80% of companies say they’re customer centric, yet only 8% of customers agree. Think about that for a second. How many of your customers do you think would agree that you are customer centric? Do you know for sure? Read more… 


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Monetate helps to empower marketers

Fox Business News | May 15, 2014 | Monetate CEO David Brussin on helping companies connect to the consumer through digital marketing. Watch online… 

 

 




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Apple Is About To Lose Its Revenue Dominance Over Android

Business Insider | April 29, 2014 |Until recently, the difference between Apple’s iOS mobile devices and the plethora of companies making Google’s Android phones and tablets was easy to describe: More people may use the cheaper Android devices, but a majority of the revenue from mobile devices came from Apple. Across the board, iPhone and iPad users downloaded more apps, paid more for them, were more lucrative targets for mobile advertising, and bought more stuff on their devices than Android users. Read more…


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