Monetate Blog

Expert advice and commentary on digital marketing topics, including website optimization and testing, email, segmentation, personalization, merchandising, and more.






Topics: This Week Today
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Personalization: Walmart’s weapon in surpassing Amazon in ecommerce traffic… & more [This Week Today]

Welcome to This Week Today, your dose of the five must-read marketing and tech stories from the past seven days. Here’s vol. #fifty-two for Friday 7.29.2016. 1. Personalization: Walmart’s weapon in surpassing Amazon in ecommerce traffic [VentureBeat] “I’ve witnessed first-hand the power of personalized marketing to…