Tablets aren’t just “middle of the road” options when it comes to design. They offer a view that might be “just right” for all your digital touch points.
Expert advice and commentary on digital marketing topics, including website optimization and testing, email, segmentation, personalization, merchandising, and more.
Companies relying on broadcast discounts to drive business aren’t just giving away margin on orders. They’re missing opportunities to create loyal customers.
The Canadian Anti-Spam Legislation, which goes into effect July 1, 2014, promises to substantially change the digital marketing landscape—and not just for Canadian companies.
As digital marketing moves to being truly omni-channel and truly one-to-one communication, every digital experience should deliver joy.
Find the data that’s valuable to you, ensure you have access to it, and use it to build a strategy.