Here’s what to do now in order to maximize results based on which device a visitor is using.
Expert advice and commentary on digital marketing topics, including website optimization and testing, email, segmentation, personalization, merchandising, and more.
If Apple can get a fraction of its audience to buy in, it’ll start changing the way customers conduct m-commerce transactions.
Website traffic from tablet users is growing fast, catching more than a few ecommerce firms on their heels. Jump-start your tablet strategy with inspiration from this top 10 list of websites that are getting the tablet experience right.
With NRF forecasting $105 billion in online spending this holiday season, it’s time to pay attention to consumers’ motivators and adjust accordingly.
Shopping cart abandonment remains a major ecommerce concern. To help manage this problem, here’s an infographic with tips to help significantly lower shopping cart abandonment.
There are a ton of techniques out there that will help you bring some life back to your email campaigns. Here are 10 that are easy to use.
Econsultancy’s Linus Gregoriadis digs into the state of online personalization—and the different challenges faced by marketers versus agencies.