Here’s what to do now in order to maximize results based on which device a visitor is using.
Expert advice and commentary on digital marketing topics, including website optimization and testing, email, segmentation, personalization, merchandising, and more.
Shopping cart abandonment remains a major ecommerce concern. To help manage this problem, here’s an infographic with tips to help significantly lower shopping cart abandonment.
We’re in the midst of a revolution right now. It’s the connection revolution, and it’s forever changing the marketing landscape.
Check out our latest infographic: The Business Case for Personalization.
Website traffic from tablet users is growing fast, catching more than a few ecommerce firms on their heels. Jump-start your tablet strategy with inspiration from this top 10 list of websites that are getting the tablet experience right.
Econsultancy’s Linus Gregoriadis digs into the state of online personalization—and the different challenges faced by marketers versus agencies.
What if you could deliver a unique, customized experience tailored to each individual customer? It’s called 1-to-1 marketing, and recent technological innovations are enabling marketers to get a lot closer to this goal. One of…