Media Coverage

Website Magazine

The Latest and Greatest in Internet Retail

Website Magazine | June 16, 2014 | Industry trade shows provide a good place for professionals to connect with one another and obtain new sales opportunities. These events, however, can also be a great place for companies to drive brand awareness. Read more… 


motley fool

The Biggest Reason Apple Would Succeed With a Payments Platform, and Why It Needs to Act Fast

The Motley Fool | June 16, 2014 | Apple likely has more than 800 million credit cards on file. On the company’s most recent earnings call, Tim Cook mentioned the company was close to this. To put that number in perspective, it’s more than three times the number of active users at e-commerce giant Amazon.com. Read more… 


lead crafters logo

Digital Optimization Leaders Focus On Mobile

Lead Crafters | June 12, 2014 | Why is digital marketing important? What are the trends? What are the top companies doing for digital marketing optimization? Where should your focus be? Mobile should be your main focus. Read more… 


essential retail logo

German logistics providing platform for eCommerce success

Essential Retail | June 11, 2014 | The German eCommerce market grew significantly in 2013 and recent investments in the country’s logistics industry are set to help online retailing develop further in the coming years. Read more… 


Marketing Charts

E-Commerce Conversion Rates, by Device, in Q1 2014

Marketing Charts | June 11, 2014 | Tablet (2.45%) and smartphone (1.14%) conversion rates trailed traditional computers (3.15%) again in Q1, while the iPad (2.58%) and the iPhone (1.18%) led their respective device categories. The same pattern was evident for average order values, where computers ($197.21) led tablets ($156.28) and smartphones ($115.28), with the iPad ($160) tops among tablets and the iPhone ($117.76) the leading smartphone platform. Read more… 


ForbesFeatured

Android’s App Engagement Higher Than iOS But Apple Drives Higher eCommerce Sales

Forbes | June 11, 2014 | Localytics tracks how often an app is used on Android and Apple’s iOS devices. It ranks app retention by how often an app is used ranging from once to 11 times or more. Over the past four years it has found apps that have only been used once have decreased by 6% to 20% of all apps with only 16% of Android apps only being used once while apps on Apple AAPL +0.83% devices are at 23%. Read more… 


social media today

Using Social to Improve User Experience on Your Website

Social Media Today | June 9, 2014 | ‘User Experience’ in the broadest terms deals with the quality of every ‘moment of truth’ that a user experiences with your brand. This includes their experiences while using your website, while browsing through the shelves in your physical stores, while getting a problem fixed through your customer care representatives or even while consuming the various forms of marketing communications that you put out there, such as television commercials, radio ads or billboards. Read more… 


ClickZFeatured

The Multi-Device UX Design Solution: Why Tablet Is “Just Right”

ClickZ | June 3, 2014 | Tablets, which continue to eat up market share, are not just “middle of the road” options when it comes to design. They offer a “medium-sized” view that might be “just right” for all your digital touch points. Read more… 


VentureBeat Featured

Data-driven digital marketing triples conversion rates

VentureBeat | June 3, 2014 | Top online marketers achieve more than three times the conversion rates of the bottom third, according to a new digital marketing optimization study from Adobe. Why? They invest in a culture of data, testing, optimization, and analytics. Read more… 


VentureBeat Featured

How to optimize your Pinterest presence for real returns

VentureBeat | May 26, 2014 | Today, many consumers are detailing their entire lives online, sharing life updates, personal photographs, and more; and the question has become less about whether or not you’re active on social media and more about which networks you’re interacting with regularly. Pinterest’s alternative social networking approach, based on visual discovery, gives businesses a unique opportunity to showcase their brands in a way that’s easy and fun to consume. Read more… 


Monetate Demo Request