It’s not easy to get website personalization right; that’s where the process of continual testing and optimization comes into play.
Your website testing efforts are not well-served by segmenting the results of an untargeted test shown to everyone.
In search of improved response, an online retailer learns what doesn’t work.
The addition of a common graphic element emphasizes the call-to-action for a double-digit lift in conversion rate.
Monetate kicks off the summer with a continued focus on growth and innovation.